体育财富的价值本原

Significance and Concept of Professional Study on Sport Coache

投稿时间：2007-02-17

DOI：

中文关键词:体育财富源泉

英文关键词:sport wealth source

基金项目:

作者	单位
鲍明晓	国家体育总局体育科学研究所

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中文摘要:

体育价值不仅是体育存在的效用基础和社会前提，也是体育发展的根本动力和体育财富的价值本原。健康、健美、教育、休闲娱乐、时尚品味、运动体验、压力宣泄、人际交往是体育的八大基本功能，也是现代财富体育的价值源泉。发展体育产业，开掘体育财富就是围绕体育的基本功能来设计和研发多样化、个性化的体育服务产品和项目，鼓励和引导人们对体育进行实体性、符号性和地位性消费。

英文摘要:

Sport value is not only the effective basis and social premise of sport existence, but also the fundamental motive force of sport development. And the value nature of sport wealth: health, fitness, education, relax & entertainment, fashion, exercise experience, pressure release, human intercourse are the 8 essential functions of sport and the value source of modern wealthy sports. To develop sport industry and unearth sport wealth means to design and develop varied and individualized sport service products and items based on the essential functions of sport and to encourage and guide people to make sport consumption substantially, symbolically and positionally.

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