美国男子职业篮球联赛赛程预告的可视化设计

Visual Design of NBA League Schedule Forecast

投稿时间：2016-07-10

DOI：

英文关键词:NBA visualization user experience communication

基金项目:2015 江苏省哲学社会科学基金重点课题（15YSA001）

作者	单位	E-mail
王佳君	江南大学设计学院	1501293606@qq.com
吴祐昕	School of design, Jiangnan University

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中文摘要:

以美国男子职业篮球联赛（National Basketball Association，下简称NBA）的赛程预告为研究对象，重点研究如何在网络媒体上对其进行可视化设计。分析信息可视化在NBA赛程预告中的应用和现状，阐述从用户的角度看待赛程预告可视化的作用，可视化设计的内容，并以2016赛季NBA季后赛勇士队vs火箭队赛程预告为样板，阐述如何在比赛看点、胜负预测、实力分析3个方面进行可视化设计。

英文摘要:

Taking the NBA League schedule forecast as the subject, the article focuses on how to use network media to realize visual design. It analyzes the application and status of information visualization in NBA League schedule forecast. It expounds the function of the schedule forecast visualization from the angle of the users and the contents of visual design. Taking the schedule forecast of the game Golden State Warriors vs Houston Rockets in 2016 NBA playoffs as an example, the article elaborates on how to make visual design in the highlights of the game, the outcome prediction and strength analysis.

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